Fat Loss 4 Idiots Diet (Online Diet Program)

In the late summer of 2004 an internet-based diet program seemed to appear out of nowhere. Advertised incessantly via Google contextual ads (like the one to the left), the program was initially called Weight Loss 4 Idiots, but a year later changed to Fat Loss 4 Idiots.

The diet was developed by internet entrepreneur Gilbert Rafael Fuentes of Orange County, California. From the late 1990s, sometimes under the name Kutting Edge Graphix, Mr. Fuentes was plugging away making Flash-based websites for himself as well as for others. An interest in weight loss led him to develop a series of weight loss websites, and as early as 1998 the essential formula that became Fat Loss 4 Idiots had started to gel, although it would take years of tweaking, name changes, and internet promotion until he eventually hit it big. Among the names that were auditioned were Mega Fat Loss, Fat Burning Secrets, and Fat Burning Bible. Early domain names used included FatLoss.com, BeyondLowCarbs.com, and Dieting4Morons.com.

Operating as a sole proprietorship, Mr. Fuentes formally registered Fat Loss 4 Idiots as his personal DBA (or fictitious business name) in 2007 during the height of the diet’s success.

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The Diet Generator and Fat Loss 4 Idiots Menus

 

The Diet Generator has you choose 7 to 15 foods each from two food lists of 23 foods each. One list is primarily protein, while the second list is primarily fruits and vegetables. Preparation recipes are given for foods that require them, but most are simply eaten plain. The Fat Loss 4 Idiots food lists are summarized below.
Protein list:

• Deli meat sandwich (the only place bread makes an appearance in the diet, and thus considered somewhat of a jackpot menu item if the diet generator chooses it for a meal)
• Various cold cut sliced meats
• Various fish
• Tuna salad
• Chicken
• Bacon or sausage
• Egg
• Cheese slices and cottage cheese
• Various nuts
• Milk

Veggies list:

• Various fruits
• Various vegetables
• Salad with dressing
• Oatmeal
• Beans
• Fruit shakes or smoothies
• Frozen yogurt or fruit salad dessert

Having chosen your foods, an eleven-day set of menus is generated, with three days at then as cheat days where you can eat anything, making a two-week cycle. You can generate another cycle to repeat the diet.
The daily menus consist of four meals, which require minimal preparation and cooking, each meal consisting of two or sometimes three of your food choices. The general pattern is:
Day 1: A relatively larger selection of foods to eat
Day 2: An all fruit day (although a sandwich sometimes appears as one meal)
Days 3 to 7: Most days are protein heavy in menu item selection
Day 8: An all vegetables day
Days 9 through 11: More of an equal amount of protein and vegetable/carbohydrate menu items
Days 11 through 14: You may eat whatever you wish, as long as you only eat until you feel satisfied and not until you feel full
There are general rules to follow:

1. The meals may be eaten in any order, and should be separated by at least 2-1/2 hours.
2. Allowed beverages are: Diet sodas, coffee, tea, water, and other beverages with fewer than 10 calories per glass. You must drink 10 glasses of water during the day. You may optionally drink one glass of wine per day.
3. No-calorie condiments are allowed on foods.
4. Portions are not specified, but you must only eat until you feel satisfied and not until you feel full.

There is also a vegetarian version of the diet available.

Diet Handbook diet

The diet in the Diet Handbook does not use an online menu generator, but is somewhat similar. There are two lists of foods, protein foods and carb foods, and there is a 10-day, 4-meal per day schedule, as well as a set of rules.

Beyond Calories

The Beyond Calories has four lists of foods, (1) fruit, (2) protein, (3) vegetables, and (4) a mixture of food types. There is a ten-day schedule telling you which combinations of foods from the list to eat, and you eat six meals per day. There is a set of rules to follow.

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